ABOUT LINDA

As the Vice President of Marketing & Communications, Linda leads SGEi’s efforts to design and deliver innovative brand, marketing, and communication strategies that amplify client stories and strengthen company culture. With over two decades of experience driving brand growth and customer experience excellence across multiple industries, she brings a distinctive blend of creativity, strategic insight, and operational discipline to every engagement.

Linda’s expertise includes brand positioning, global communications, and the development of scalable internal processes that enable organizations to evolve and grow. Her leadership has guided marketing and experience strategies for world-class brands, including Red Bull North America, Live Nation Entertainment, Tao Group Hospitality, Crocs/Hey Dude Shoes, and The Original Fit Factory—home to global fitness and wellness brands such as Reebok Fitness, Reebok Smart Ring, and TruFusion Studios.

Before joining SGEi, Linda held executive leadership roles including Chief Brand and Experience Officer, Chief of Staff, and CMO across the health and wellness, technology, hospitality, entertainment, and e-commerce sectors. Her proven ability to streamline communication, elevate brand storytelling, and connect strategy to customer experience makes her a dynamic force in advancing SGEi’s mission to help organizations transform their culture and performance.